Technology giant Google is to acquire Irish retail start-up firm Pointy.

The Dublin-based company helps local retailers bring their product inventory online.

That information is then displayed on Google's 'See what's in store' section, so customers can find items that are in-stock near them.

Google said: "Since we introduced this functionality a few years ago, Pointy has been one of our key partners, helping thousands of local merchants display this data within Google.

"We're looking forward to working with Pointy to help even more local retailers bring their product inventory online."

The transaction is expected to close in the coming weeks, and is subject to customary closing conditions.

In a statement, Pointy said: "The last six years have been an incredible adventure, and today marks the start of a new chapter.

"From small beginnings, we're very proud to serve local retailers in almost every city and every town in the US and throughout Ireland.

"Many incredibly talented people have joined our team, we've received the backing of an amazing group of investors, and formed some fantastic partnerships."

"Over the past several years we've developed a very close partnership with Google. It became clear that we shared the same vision of how technology can improve local retail businesses.

"So today is a natural next step in our journey."

"Today is a big step forward for Pointy, but there is still a very long way to go".

It added that all of its services will continue to operate as usual.

The details of the sale were not disclosed.