Man’s best friend, the humble canine, has long had a reputation for jumping to our aid when fire or other calamities threaten our safety. But a new social-media fad in Japan that’s going viral suggests that those ungrateful four-legged fiends couldn’t care less when their owner suddenly faints.

According to Buzzfeed, there is now a legitimate trend of dog owners filming their dog’s reaction to their sudden fainting spell, with many of the carefree canines strolling on, indifferent to their owner’s plight. 

When it comes to the dogs, some are confused, some entirely nonplussed, or use the collapse as a chance to make a break fro freedom:

今流行りのやってみた 飼い主がいきなり倒れた時の反応うちの犬ver. pic.twitter.com/9Xd9YCvaw9

— 私が噂のかぢゅまんです（՞ټ՞☠(@zu_romi) September 15, 2015

飼い主がいきなり倒れた時の反応 やってみた😂笑 pic.twitter.com/Mglz2H5Wmj

— 泉里 (@Sen2472) September 13, 2015

飼い主がいきなり倒れた時の反応 pic.twitter.com/xQlP8A0xhv

— たかけん@10月æ±äº¬ (@gunsli_aaron) September 13, 2015

飼い主がいきなり倒れた時の反応 pic.twitter.com/ec6JKNbHpd

— するめ (@amiyaki673) September 13, 2015

But the long and the short of it is that the domestic pet most likely yo care is actually a bird:

飼い主がいきなり倒れた時の反応(鳥) pic.twitter.com/zKCLhxGhzV

— D垢@もふ (@d_mmky122) September 14, 2015