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Twitter's comms chief leaves after less than six months on job

The short tenure of Natalie Kerris as Twitter's vice president of communications is over, a compa...
Newstalk
Newstalk

15.17 2 Aug 2016


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Twitter's comms chief...

Twitter's comms chief leaves after less than six months on job

Newstalk
Newstalk

15.17 2 Aug 2016


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The short tenure of Natalie Kerris as Twitter's vice president of communications is over, a company spokesperson has confirmed.

Kerris had only taken on the role in February, having previously spent 14 years working as a senior public relations executive at Apple.

Twitter CMO Leslie Berland will take over the VP role full-time, as well as continuing to run marketing.

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The company said in a statement:

"During her time leading communications at Twitter, Natalie helped us share the Twitter story with the world.

"We are grateful for her energy and enthusiasm and the impact she's had, even in this short time.

"We wish her all the best."

The departure is just the latest in a lengthy list of executive exits at the San Francisco-based social networking giant of late.

The arrival of Kerris came just one month after something of an exodus, as product head Kevin Weil, media head Katie Jacob Stanton, SVP of engineering Alex Roetter, VP of human resources Brian Schopper and Vine head Jason Toff all left.

Kerris' PR predecessor, Gabriel Stricker, had left the company in July 2015.

There was another major change that year, as former CEO Dick Costolo left and founder Jack Dorsey took the reins to turn Twitter's fortunes around. Thus far, it has failed to pay off.

Meanwhile, Twitter Ireland lost its MD of four years, Stephen McIntyre, to VC firm Frontline in June. He has been replaced by former Storyful chief executive Mark Little.

As Kerris clears her desk, the company is attempting to cope with much negative publicity regarding its financial performance and its ability to tackle online trolling.

Last week, the company reported its slowest revenue growth since it went public in 2013.

Second quarter revenue missed Wall Street estimates, while its forecast for the current quarter of between $590 million to $610 million fell far short of the average analyst estimate of $678.18m.

It grew its monthly user base by a mere 1%, and also admitted that it is having trouble attracting advertising.

In a statement, the company said:

"There is increased competition for social marketing budgets, which requires us to continuously raise the quality bar on the advertising solutions we bring to market."


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