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Apple's fight to trademark the fruit

Apple, the American tech company, are trying to trademark the image of the fruit – and we’re not talking about the iconic logo of the bite taken out of the apple, but the actual fruit itself. They’ve managed to do this in some countries already, however one fruit company in Switzerland is not going down without a fight. Manuela Macchi, chartered trademark attorney at law firm Keltie joined Sean to discuss...

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15.05 28 Jun 2023


Apple's fight to trademark the fruit


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Share this article

15.05 28 Jun 2023


Apple, the American tech company, are trying to trademark the image of the fruit – and we’re not talking about the iconic logo of the bite taken out of the apple, but the actual fruit itself.

They’ve managed to do this in some countries already, however one fruit company in Switzerland is not going down without a fight.

Manuela Macchi, chartered trademark attorney at law firm Keltie joined Sean to discuss...


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