In his most significant speech yet, the new Labour leader, Jeremy Corbyn will say: "It is this sense of fair play, these shared majority British values, that are the fundamental reason why I love this country and its people.

"These values are what I was elected on: a kinder politics and a more caring society.

"These are Labour values and our country's values."

Labour released pictures of Mr Corbyn preparing for the biggest challenge of his leadership so far by relaxing in burgundy socks and pool side shoes, characteristic of his laid back style.

Shadow education secretary Lucy Powell told Sky News: "I think what he wants to show is that he cares less about photo opportunities. He doesn't care so much about those things, but he wants to have a new approach to politics. He wants to make politics more open and inclusive."

Mr Corbyn will say in his address to conference: "I want open debate, I will listen to everyone, I firmly believe leadership is listening.

"The huge mandate I have been given by the 59% of our electorate who supported me is a mandate for change.

"It was a vote for change in the way we do politics, in the Labour party and the country. Kinder, more inclusive. Bottom up, not top down.

"In every community and workplace, not just at Westminster. Real debate, not message discipline. Straight talking. Honest."

His speech comes as Sky News' data research suggested that when asked to choose a word associated with Mr Corbyn, popular choices were "different", "unknown", and "refreshing".

His policy ideas are popular. According to the poll, 69% of British people support a £10 minimum wage, 55% like the idea of nationalising the railways and 74% agree with rent controls.

When people were told they were Mr Corbyn’s ideas, they liked them a little less: Some 61% supported a £10 minimum wage, 51% rail nationalisation and 64% rent controls.

Ms Powell said the "public don't know him yet"  and added that today was his chance to show people "that we can run the economy and deliver these policies".

However, she went on to say that while he had consulted widely about his speech with the shadow cabinet, Mr Corbyn would not be unveiling any new policies.

Today Mr Corbyn is pitching outside of the Brighton bubble to the wider electorate.