Some 200 new jobs are to be created in south Dublin, as telecoms giant Vodafone opens a new European sales centre at Carrickmines.
This will also see the company invest €60m in the centre over the next five years, which will will use sales tools and data analytics to determine customer needs and attitudes.
The centre, called 'Vodafone Red Edge', will provide specialist sales capability to support business customers in Ireland, the Netherlands and the United Kingdom.
The announcement was made at an event this morning in Vodafone Ireland's headquarters at Mountainview in Leopardstown.
The firm says Ireland was chosen, following a thorough evaluation process, for the location of the centre primarily because of the access to a large pool of highly skilled and talented graduate population.
It is supported by the Departments of Jobs through IDA Ireland. Recruitment for the new jobs is already well underway.
The Taoiseach Enda Kenny said: "Today's new jobs highlight Ireland's attractiveness as a location where companies have access to a talented and highly skilled work force."
"This sales centre also demonstrates how companies like Vodafone are progressing with innovative approaches to how they do business. The jobs-led recovery is founded on economic and political stability and we are determined to maintain this progress into the future," he added.
