The success of The Lego Movie has led to a spike in the company's sales - its profits for 2014 increased by 15 percent to over €937 million.

The company estimates that 85m children played with its toys in 2014. It sold a total of over 62 billion pieces of Lego - that's roughly 102 for every person on the planet.

It enjoyed double-digit growth in the US, UK, France, Russia and France.

Film merchandise and a number of tie-ins with successful brands like Star Wars have helped the company to grow.

It was the Danish toy-maker's 10th year of consecutive growth - this is in contrast to its rivals Barbie-maker Mattel and Hasbro who have struggled to keep up.

Lego is a private company and owned by Denmark's richest family - they are the decedents of Ole Kirk Kristiansen who founded the company in 1932.

The name 'Lego' is an abbreviation of the Danish words 'leg godt' - it means 'play well.'