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Aldi and Lidl hit record levels of popularity

Irish consumers are flocking to Aldi and Lidl as they feel the pinch of the recession. The German...
Newstalk
Newstalk

11.02 28 May 2013


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Aldi and Lidl hit record level...

Aldi and Lidl hit record levels of popularity

Newstalk
Newstalk

11.02 28 May 2013


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Irish consumers are flocking to Aldi and Lidl as they feel the pinch of the recession.

The German discounters now have a combined market share of 13.6 per cent according to the latest figures from data consultants Kantar.

The research shows in the last 3 months, Aldi has attracted 100 thousand new shoppers, while Lidl has brought in 62 thousand.

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Meanwhile, the two biggest players in the sector - Tesco and Dunnes saw their market share fell by 2.6 per cent and 1.3 % respectively.


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