The world is not overly fond of FIFA President Sepp Blatter and in fairness, it is clear he couldn't care less.
But there are things the controversial leader of world football does care about.
Tina Turner for instance.
The 'Simply The Best' singer is based in Switzerland and also became a Swiss citizen last year.
Blatter felt compelled to show his appreciation for her with a birthday greeting via his Twitter account:
Very best wishes to fellow Swiss citizen Tina Turner on your birthday today. Many happy returns!
— Joseph S Blatter (@SeppBlatter) November 26, 2014
Predictably Twitter was quick to remind him what the world thinks of him, with a full spectrum of swear words aimed at Blatter.
Obviously you can imagine what was said as the alphabet was used with a particular emphasis on letter C and F . Here are some of the very mild ones that don't need to be bleeped out:
“@SeppBlatter: Very best wishes to fellow Swiss citizen Tina Turner on your birthday today. Many happy returns!” < Bizarre.
— Michael Pearlman (@MPearlo) November 26, 2014
LRT. A bit surreal there from @SeppBlatter
— Sid Lowe (@sidlowe) November 26, 2014
@sidlowe There's a reasonable chance that Sepp doesn't even know he's got a twitter account.
— Andrew Davies (@andrewdaviesuk) November 26, 2014
