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How the Middle Aisle Changed the Way We Shop

To celebrate Lidl’s 25 years in Ireland, The Hard Shoulder hears from Newstalk reporter Sarah M...

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16.15 27 Jun 2025


How the Middle Aisle Changed the Way We Shop


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16.15 27 Jun 2025


To celebrate Lidl’s 25 years in Ireland, The Hard Shoulder hears from Newstalk reporter Sarah Madden, who asked shoppers about their weirdest and most wonderful middle aisle purchases.

Conor Pope, consumer affairs correspondent with The Irish Times, and Hazel Chu, Green Party councillor, join to talk about how discount stores have changed the Irish retail landscape.

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