Regulating the influencers

Almost two-thirds of 16 to 24-year-olds and almost half of 25- to 34-year-olds have bought goods online because of a recommendation from an influencer or celebrity, according to a survey by An Post. Orla Twomey CEO of the Advertising Standards Authority of Ireland joined Sean to discuss regualting the influencers...

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14.45 31 Jul 2023

Regulating the influencers

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Moncrieff

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14.45 31 Jul 2023

Almost two-thirds of 16 to 24-year-olds and almost half of 25- to 34-year-olds have bought goods online because of a recommendation from an influencer or celebrity, according to a survey by An Post.

Orla Twomey CEO of the Advertising Standards Authority of Ireland joined Sean to discuss regualting the influencers...