20 years ago, when Lidl arrived on these shores in earnest, many of the products were a little bit Germanic and unknown to Irish shoppers. Now Lidl is one of the bigger supermarkets in Ireland and 50% of its products on sale are sourced from the island of Ireland. Joining Joe on the show was Robert Ryan the Chief executive of Lidl Ireland.
Robert Ryan Chief Executive of Lidl Ireland
20 years ago, when Lidl arrived on these shores in earnest, many of the products were a little bi...
05.45 28 Aug 2026
