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The number of Irish people reading news online jumps 26%

More than four out of five Irish adults read newspapers on a regular basis. The latest readership...
Newstalk
Newstalk

09.39 29 Aug 2014


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The number of Irish people rea...

The number of Irish people reading news online jumps 26%

Newstalk
Newstalk

09.39 29 Aug 2014


Share this article


More than four out of five Irish adults read newspapers on a regular basis.

The latest readership survey shows that print remains the dominant medium for newspaper content, with 2.9 million people having read a printed newspaper within the past week.

A further 500,000 would have read content online - an increase of 26% year on year.

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The Joint National Readership Survey (JNRS) also shows a high level of crossover amongst print and digital readers, with three-quarters of online readers also reading print.

Those in Dublin are most likely to read a digital edition, at 23%, compared to 14% in the rest of the country.

Age also plays a role, with the under-45s more likely to read online (21%) than those over 45 (12%). 

"National Newspapers of Ireland is delighted to see that over 83% of adults in Ireland read newspapers," said Dara McMahon, coordinating director of National Newspapers of Ireland (NNI).

"We are particularly encouraged to find that online readership is growing at a rate of 26% year-on-year."

"This is an extremely impressive level of growth and we expect to see this trend continue. However, print remains the dominant medium and JNRS 2013/2014 finds that the majority of online readers are choosing to read in print in addition to online sources," he added.


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