The Irish Greyhound Board has launched a confidential phone line which will be available to the public to report welfare concerns.
It follows recent controversy in the greyhound sports sector, highlighting the cruelty some dogs face.
The IGB says it's one measure in a range of improvements it's making.
Reports received by the public will be followed up by a member of the IGB’s welfare team, who have the power to carry out unannounced inspections and act under the Welfare of Greyhounds Act 2011.
CEO of the Irish Greyhound Board, Gerard Dollard, commented:
“All reports of the alleged mistreatment of greyhounds are investigated by a designated Welfare Officer of the IGB. The new phone line and email address will make it easier for the public to inform us of any potential issues relating to greyhound welfare.
"Information provided to us through these channels will be treated confidentially which is important. There is no place for cruelty or poor animal welfare practices within the greyhound industry. We will continue to work with any and all agencies to eradicate any such behaviour.”
The Greyhound Care Line is now active and the IGB welcomes contact from any member of the public who may have information on the mistreatment of a greyhound.
The Greyhound Care Line, on 061 448100, will be available 24/7 along with the new email address, firstname.lastname@example.org.