The Italian Competition Authority has announced an investigation into Sephora and Benefit Cosmetics over the alleged use of “covert marketing strategies” to promote beauty products to young girls.

Experts warn that such practices may be contributing to a growing and unhealthy fixation on skincare among minors, often referred to as “cosmeticorexia”...

Have you noticed your child becoming fascinated with beauty products and skincare? How can we tackle the pressures these young boys and girls are facing?

Joining Andrea to discuss is Irish Independent Columnist, Mary McCarthy, Psychotherapist who offers parenting support, Behan O’Riordan and clinic owner for Kerry Hanaphy Aesthetic Clinic, Kerry Hanaphy.