The Irish Business Design Challenge is back again with this year’s theme being focused on sustainability.

The challenge is open to all micro, small, and medium enterprises in Ireland that have designed sustainable products, services, or strategies that have benefitted their customers, communities, and the environment at large.

Bobby is joined by one participant, Zoë Daly, founder of Irish wool brand 'Ériu' to tell him all about it.

Find out more at: www.dcci.ie/ibdc-2023