Advertisement

Instagram and Snapchat used more among affluent teens

According to the research, "The survey data reveals a distinct pattern in social media use b...
Newstalk
Newstalk

13.38 14 Apr 2015


Share this article


Instagram and Snapchat used mo...

Instagram and Snapchat used more among affluent teens

Newstalk
Newstalk

13.38 14 Apr 2015


Share this article


According to the research, "The survey data reveals a distinct pattern in social media use by socio-economic status. Teens from less well-off households (those earning less than $50,000) are more likely than others to say they use Facebook the most: 49% of these teens say they use it most often, compared with 37% of teens from somewhat wealthier families (those earning $50,000 or more)."

The survey revealed that 14% of teens who come from families earning $75,000 or more use Snapchat most often, compared to 7% of teens whose families earn less than $30,000 annually. Twitter and Instagram followed a similar pattern.

Snapchat More Likely to Be Used Most Often by Wealthier Teens; Facebook Most Popular Among Lower Income Youth

Advertisement

The survey also highlighted that 92% of US teens between the ages of 13 and 17 report going online daily – 24% of them “almost constantly”.

This trend has been put down to the widespread availability of smartphones and other devices in the past number of years. Nearly three-quarters of the teens studied have or have access to a smartphone and 30% have a basic phone.

The Pew Research Center’s “Teens, Social Media and Technology Overview 2015” highlighted a wide range of alarming statistics about the online habits of young people across America.

Here are a few more statistics from the report;

  • African-American teens are the most likely group to have a smartphone. 85% have access to one. That compares to 71% in white and Hispanic teens.
  • Facebook is still the most popular social network, with 71% of 13-17 year olds using the site.
  • Teenage girls dominate visually-oriented social media, across all platforms. 61% of girls use Instagram compared to 44% of boys. Snapchat, Pinterest and Tublr follow a similar pattern.
  • Boys are more likely to play video games. 84% of boys play video games online or on their phone compared to 59% of girls.
  • 90% of teens with phones exchange texts, at an average of 30 per day.

Share this article


Read more about

News

Most Popular