Have you been #influenced?

Have you ever been influenced by an influencer to buy something online? Well, if you’re under 35 then there’s a high chance the answer is yes. According to the latest An Post Ecommerce Index , two thirds of 16 – 24 year olds and over 40% of 25-34 year olds have made influencer prompted purchases. Newstalk's Sarah Madden reports...

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08.57 2 Aug 2023

Have you been #influenced?

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The Hard Shoulder

Share this article

08.57 2 Aug 2023

Have you ever been influenced by an influencer to buy something online?

Well, if you’re under 35 then there’s a high chance the answer is yes.

According to the latest An Post Ecommerce Index , two thirds of 16 – 24 year olds and over 40% of 25-34 year olds have made influencer prompted purchases.

Newstalk's Sarah Madden reports...