It's long been an accepted, almost celebrated, fact of the creative industries that long hours, chaotic workflows, and egotistical colleagues are just the price you pay to produce great work. In fact, this toxic culture is the enemy of creativity, and with greater accountability and transparency in the industry--and more choice for young talent--than ever before, this unsustainable way of doing business is a ticking time bomb.

Paul Woods joined Bobby in studio to discuss his new book.