"A young boy went into into school today and he didn't blame the dog for eating the homework...it was Lee Keegan"
If you've been on Twitter of late, you might well have seen the trending hashtag #ThingsLeeDid.
In short, some ex-Dublin players have been giving out about Mayo half-back Lee Keegan's approach in his head-to-head contests with Dublin forward Diarmiud Connolly - especially relevant as we're in between an All-Ireland final and replay between both sides.
It has developed into a tongue in cheek hashtag on Twitter with social media users "blaming" Keegan for a multitude of far-fetched things like this:
Lee Keegan once shouldered the Tower of Pisa, it's since been renamed #ThingsLeeDid— Gerry Flanagan (@Gerry_Flan93) September 28, 2016
Lee Keegan framed Roger Rabbit #ThingsLeeDid— Mayo Club '51 (@MayoClub51) September 28, 2016
Ex-Mayo midfielder David Brady isn't happy with the focus and scrutiny that is being put on Keegan as he told Off The Ball.
"It's an orchestrated list of facts, opinions, statistics and arguments that Lee Keegan is a marked man and it's not what we should be talking about in the week up to what could be one of the greatest games of GAA ever," he said.
"The young fellah went into school today and didn't blame the dog for eating his homework, it was Lee Keegan." - Brady's with us now— Off The Ball (@offtheball) September 28, 2016
"This is not just coincidence. It's happened two, three if not four times on different days that they're coming out and saying x, y and z about Lee Keegan."
He added: "A young boy went into school today and he didn't blame the dog for eating the homework...it was Lee Keegan because he's being blamed for everything else".
Ex-Kerry star Tomas O'Se doesn't know if there is a concerted effort to influence referees' thinking in regards to Keegan in the lead up to replay but he added that: "I don't think Keegan has done anything wrong and I'd be very disappointed if any referee would be listening to the kind of...I don't know if there is a concerted effort to be quite honest with you. I'd be very disappointed if there was."