A short history of bad trailers leading up to good movies

Why we shouldn't get too worked up about that new "Ghostbusters" teaser

A short history of bad trailers leading up to good movies


The first trailer for the all-female reboot of Ghostbusters was released today, and the internet haters were out in force.

You don't have to look very far on Facebook or Twitter to find those who vented their dislike for the teaser.

As of 10pm on Thursday night, the official YouTube video for the trailer had 31,000 likes, but 45,000 dislikes.

Compared to, say, The Ridiculous 6 (currently the worst reviewed movie of 2016 so far), which has 11,000 likes and 5,000 dislikes, and that trailer was release six months ago! 

Specifically in the case of this new Ghostbusters movie, there is a weird perfect storm of those who love the original and never wanted a reboot, those who seem to hate the fact that it's being fronted solely be women (aka: sexists), and those who genuinely don't think it's a very good trailer.

Truth be told, the trailer - while interesting and full of potential - isn't very good, but it's far from the abysmal lost-cause the insta-haters would have you believe.

However, for those who may manage to approach the movie with something of an open-mind, there have been plenty of examples of good movies that stemmed from some bad trailers.


What was wrong with the trailer? It looks like a horror film! Which, while isn't necessarily a bad thing, it's definitely selling the film wrong. "A billion years in the making"? What??

The final product? See: The Force Awakens.


What was wrong with the trailer? Could you even guess it was a musical from the trailer? No. Plus it makes Elsa look like a nasty super villain.

The finished film? One a few Oscars, made over a billion at the box office, has a sequel on the way, and gave us "Let It Go".


What was wrong with the trailer? It starts off okay as a creepy infomercial, before descending into what looks like a zany Jim Carrey rom-com.

The finished film? Arguably one of the finest dissections of love ever put onto celluloid.


What was wrong with the trailer? Every one of the jokes falls flat, the action is tonally all over the place, and it actually makes Eddie Murphy's character seem somewhat annoying.

The finished product? Made Eddie Murphy a charismatic Hollywood star, was one of the funniest action-comedies of the 80s, and is a benchmark for genre ever since.


What was wrong with trailer? Cards on the table, this wasn't an official movie trailer, just re-cut by a U.S. channel for the movie's airing, in which they turned it into a story of Bruce Wayne finding love, sometimes troubled by some misbehaving folk.

The finished product? Kicked off the incredible Dark Knight Trilogy, probably the high-point for comic-book movie adaptations.