People are paying $425 to buy pre-muddied designer jeans

We might skip this trend...

People are paying $425 to buy pre-muddied designer jeans

nordstrom.com

A new look has sparked a political debate in the US, where luxury department store Nordstrom has started selling pre-muddied jeans for $425.

The garment's online blurb describes it as, "Heavily distressed medium-blue denim jeans in a comfortable straight-leg fit embody rugged, Americana workwear that's seen some hard-working action with a crackled, caked-on muddy coating that shows you're not afraid to get down and dirty."

These designs come from PRPS - a New York brand which specialises in distressed denim. 

The 'mud' effect is achieved by putting thick layers of brown paint on the garments.

Mike Rowe, the presenter of the Discovery Channel's Dirty Jobs - series that profiles labourers in unusual (and dirty) industries - has described the jeans as, "a costume for wealthy people who see work as ironic - not iconic."

Sports brand Reebok mocked the listing with its own training t-shirt which features sweat marks which is also listed for $425.

"We’re putting in the hard work for you and giving you a pre-sweated tee for that post-workout look and smell," the mock advertisement reads.