Donald Glover gave Atlanta group Migos a very profitable shout-out at Sunday night's Golden Globes, when he praised their song 'Bad and Boujee' during an acceptance speech.
Upon receiving the award for best TV series, comedy or musical for his show Atlanta, Donald Glover said: “I really wanna thank the Migos, not for being in the show, but for making ‘Bad and Boujee,’” Glover said. “Like that’s the best song ever.”
As a result, the track rocketed to number 1 on the Billboard 100 this week. Spotify released data to The FADER showing streams of the track between the hours of 7 a.m. and 9 a.m. on Monday morning are up 243% compared to the same point as last week. The song is currently sitting at 62 million streams on the music streaming service - the video has 96 million views on YouTube at the time of writing.
A representative for Migos provided the following statement to The FADER: "It was an honor to have been on Atlanta as guests and to have our friend Donald Glover thank us in his Golden Globes acceptance speech is real recognizing real. We put our city on our backs and we want to thank him and the whole world for making "Bad and Boujee" as successful as it is. C U L T U R E album coming 1/27."
Following the ceremony, Glover - also known as rapper Childish Gambino - went on to explain his reasoning for the shoutout, calling them "The Beatles of this generation".
Donald Glover answers why he decided to give Migos a shoutout #atlantafx #GoldenGlobes pic.twitter.com/A5VcF3UFm9
— GYALCAST (@GYALCAST) January 9, 2017
